The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches
عدد الساعات
0 ساعات
عدد المحاضرات
91 محاضرة
اللغة للدورة
اللغة العربية
اسم المحاضر
Dr. Fady Emile
The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches including social media, apps, digital tools, How to migrate between these different channels, How to get useful analytics and process big data
01 What is Marketing
10:55
02 Business Models
15:26
03 Online Money Earning
22:15
04 Digital Marketing Introduction
11:36
05 E - Commerce Types
13:06
06 How The digital World affected The 4 P'S
17:23
07 How The digital World affected The Product
17:34
08 How The digital World affected The Price
11:51
09 How The digital World affected The Price (Dynamic Pricing)
08:30
10 How The digital World affected The Place
15:29
11 Online Social Networks
18:42
12 IPTV
18:11
13 What is Content Marketing
15:42
14 Title Formats
09:40
15 The 3 Steps to Content Marketing
07:06
16 Photos
13:40
17 Slide Layout best practices
12:51
18 Presentation Creation Tools
10:17
19 High quality microphones
11:38
20 Magazine
11:07
01 Web standards include the following
12:17
02 Characteristics of a good domain name
13:14
03 Micro site
13:51
04 Lumosity
10:57
05 UX vs UI
10:56
06 User experience
12:59
07 Website speed
05:13
08 Gliffy
17:59
09 Bespoke
07:04
10 Tools for developing website
12:12
11 Hiring a Designer
09:45
01 Link disavow
15:19
02 Manual Actions
09:44
03 Link Audit
09:45
04 Search Engine Optimization
10:15
05 Search Engine Marketing (SEM)
14:47
06 Search Engine Optimization (2)
10:56
07 SEO Types
09:20
08 Google Ranking Factors
13:00
09 Website related tools
13:45
10 Google Ranking Factors (2)
11:04
11 Google Ranking Factors (3)
11:09
12 Off page optimization Google Ranking Factors Backlinks Factors
11:45
13 How to Know Backlinks
14:46
01 Social Media Networks
13:52
02 Facebook post size
12:42
03 Facebook Newsfeed
13:27
04 Build your facebook page
10:25
05 Build your facebook page (part 2)
09:16
06 Advanced Facebook page features
13:59
07 Facebook Audience Insights
12:24
08 Facebook Advertising
10:06
09 Monitor Analyze Competitors
12:18
10 Twitvid
12:09
11 Twitter tweetdeck
23:53
12 Linkedin pages
10:13
13 Pinterest for business
12:50
14 Content Management Tools
14:44
01 What is mobile marketing
13:31
02 Mobile Marketing
15:06
03 Mobile Marketing (part 2)
19:37
04 SMS Marketing
13:48
05 SMS Analytics
09:12
06 Genius Examples of QR Codes in Marketing
11:26
07 Mobile Marketing (NFC)
12:12
08 Mobile Websites
19:27
01 Email Marketing
13:19
02 Email Marketing Advantageous
11:41
03 Crafting the perfect email
13:56
04 Email Listing
08:04
05 Bounce Email
16:29
06 Marketing vs Transactional E-mails
15:07
07 Integrating E-mails to other Digital media Channnels
11:02
08 Mail Chimp
16:10
01 Video Marketing
17:56
02 Video Ads
09:35
03 Vimeo
14:12
04 Video streaming Market Share
07:08
05 Youtube website
17:04
06 How CPV bidding work
17:22
01 What is Google Adwords
09:58
02 Adwords Campaign
11:58
03 Google Adwords Auction
14:10
04 Click Fraud
09:31
05 Keywords matching options
12:53
01 Affiliate Marketing
13:02
02 Affiliate Marketing (part2)
08:47
03 Understanding Affiliate Traffic source
14:32
01 Digital Analytics
11:08
02 Google Analytics
10:26
03 Definitions of key terms
09:55
اكثر من 688 + دورة تدريبية متاحة لجميع طلابنا
تعلّم وتطوّر في الموارد البشرية، الإدارة، التسويق، وغيرها.
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