AI Wave Shape
اعمل بيزنس ميديكال

Pharmaceutical Digital Marketing Diploma

The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches

Pharmaceutical Marketing
Pharmaceutical Industry
Digital Marketing
احجز عرضًا توضيحيًا الآن

محتوي البرنامج

شهادة معتمدة

شهادة معتمدة

شهادة إتمام معتمدة تُمنح بعد إكمال الدورة بنجاح.

إمكانية الوصول

إمكانية الوصول

إمكانية الوصول الكامل للدورة عبر الهاتف أو التابلت

Quiz Icon

اختبارات قصيرة

اختبارات قصيرة لتقييم فهمك بعد كل وحدة دراسية

ملف مشروع

ملف مشروع

ملف مشروع عملي لتطبيق ما تعلّمته خطوة بخطوة.

وصف الدورة التدريبية

The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches including social media, apps, digital tools, How to migrate between these different channels, How to get useful analytics and process big data

Dr. Fady Emile
تابعني على ليكند ان

Dr. Fady Emile

The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches

محاور الدورة التدريبية

 

  • Intro
  • Content Marketing
  • Google Adwords
  • SEO
  • Website, UX & UI
  • Social Media
  • E-mail Marketing
  • Online Reputation Management
  • Mobile Marketing
  • Google Analytics
  • Video Marketing
  • Affiliate Marketing

مراجع مساعدة

جميع محاضراتك بالدورة

Lecture One

مدة المحاضرة: 04:32:59
نظري و عملي
Lecture Icon 01 What is Marketing
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Lecture Icon 02 Business Models
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Lecture Icon 03 Online Money Earning
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Lecture Icon 04 Digital Marketing Introduction
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Lecture Icon 05 E - Commerce Types
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Lecture Icon 06 How The digital World affected The 4 P'S
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Lecture Icon 07 How The digital World affected The Product
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Lecture Icon 08 How The digital World affected The Price
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Lecture Icon 09 How The digital World affected The Price (Dynamic Pricing)
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Lecture Icon 10 How The digital World affected The Place
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Lecture Icon 11 Online Social Networks
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Lecture Icon 12 IPTV
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Lecture Icon 13 What is Content Marketing
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Lecture Icon 14 Title Formats
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Lecture Icon 15 The 3 Steps to Content Marketing
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Lecture Icon 16 Photos
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Lecture Icon 17 Slide Layout best practices
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Lecture Icon 18 Presentation Creation Tools
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Lecture Icon 19 High quality microphones
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Lecture Icon 20 Magazine
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21 Exercise
ابدء الأن

Lecture Two

مدة المحاضرة: 02:06:27
نظري و عملي
Lecture Icon 01 Web standards include the following
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Lecture Icon 02 Characteristics of a good domain name
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Lecture Icon 03 Micro site
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Lecture Icon 04 Lumosity
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Lecture Icon 05 UX vs UI
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Lecture Icon 06 User experience
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Lecture Icon 07 Website speed
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Lecture Icon 08 Gliffy
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Lecture Icon 09 Bespoke
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Lecture Icon 10 Tools for developing website
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Lecture Icon 11 Hiring a Designer
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12 Exercise
ابدء الأن

Lecture Three

مدة المحاضرة: 02:35:35
نظري و عملي
Lecture Icon 01 Link disavow
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Lecture Icon 02 Manual Actions
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Lecture Icon 03 Link Audit
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Lecture Icon 04 Search Engine Optimization
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Lecture Icon 05 Search Engine Marketing (SEM)
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Lecture Icon 06 Search Engine Optimization (2)
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Lecture Icon 07 SEO Types
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Lecture Icon 08 Google Ranking Factors
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Lecture Icon 09 Website related tools
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Lecture Icon 10 Google Ranking Factors (2)
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Lecture Icon 11 Google Ranking Factors (3)
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Lecture Icon 12 Off page optimization Google Ranking Factors Backlinks Factors
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Lecture Icon 13 How to Know Backlinks
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14 Exercise
ابدء الأن

Lecture Four

مدة المحاضرة: 03:02:18
نظري و عملي
Lecture Icon 01 Social Media Networks
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Lecture Icon 02 Facebook post size
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Lecture Icon 03 Facebook Newsfeed
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Lecture Icon 04 Build your facebook page
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Lecture Icon 05 Build your facebook page (part 2)
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Lecture Icon 06 Advanced Facebook page features
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Lecture Icon 07 Facebook Audience Insights
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Lecture Icon 08 Facebook Advertising
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Lecture Icon 09 Monitor Analyze Competitors
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Lecture Icon 10 Twitvid
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Lecture Icon 11 Twitter tweetdeck
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Lecture Icon 12 Linkedin pages
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Lecture Icon 13 Pinterest for business
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Lecture Icon 14 Content Management Tools
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15 Exercise
ابدء الأن

Lecture Five

مدة المحاضرة: 01:54:19
نظري و عملي
Lecture Icon 01 What is mobile marketing
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Lecture Icon 02 Mobile Marketing
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Lecture Icon 03 Mobile Marketing (part 2)
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Lecture Icon 04 SMS Marketing
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Lecture Icon 05 SMS Analytics
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Lecture Icon 06 Genius Examples of QR Codes in Marketing
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Lecture Icon 07 Mobile Marketing (NFC)
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Lecture Icon 08 Mobile Websites
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09 Exercise
ابدء الأن

Lecture Six

مدة المحاضرة: 01:45:48
نظري و عملي
Lecture Icon 01 Email Marketing
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Lecture Icon 02 Email Marketing Advantageous
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Lecture Icon 03 Crafting the perfect email
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Lecture Icon 04 Email Listing
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Lecture Icon 05 Bounce Email
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Lecture Icon 06 Marketing vs Transactional E-mails
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Lecture Icon 07 Integrating E-mails to other Digital media Channnels
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Lecture Icon 08 Mail Chimp
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09 Exercise
ابدء الأن

Lecture Seven

مدة المحاضرة: 01:23:17
نظري و عملي
Lecture Icon 01 Video Marketing
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Lecture Icon 02 Video Ads
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Lecture Icon 03 Vimeo
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Lecture Icon 04 Video streaming Market Share
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Lecture Icon 05 Youtube website
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Lecture Icon 06 How CPV bidding work
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07 Exercise
ابدء الأن

Lecture Eight

مدة المحاضرة: 00:58:30
نظري و عملي
Lecture Icon 01 What is Google Adwords
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Lecture Icon 02 Adwords Campaign
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Lecture Icon 03 Google Adwords Auction
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Lecture Icon 04 Click Fraud
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Lecture Icon 05 Keywords matching options
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06 Exercise
ابدء الأن

Lecture Nine

مدة المحاضرة: 00:36:21
نظري و عملي
Lecture Icon 01 Affiliate Marketing
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Lecture Icon 02 Affiliate Marketing (part2)
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Lecture Icon 03 Understanding Affiliate Traffic source
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04 Exercise
ابدء الأن

Lecture Ten (Final)

مدة المحاضرة: 00:31:29
نظري و عملي
Lecture Icon 01 Digital Analytics
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Lecture Icon 02 Google Analytics
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Lecture Icon 03 Definitions of key terms
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04 Exercise
ابدء الأن

Final Exam

Final Exam
ابدء الأن

يمكنك الآن تنمية فريقك في اي مجال

تعلّم وتطوّر في الموارد البشرية، الإدارة، التسويق، وغيرها.

احجز عرضًا توضيحيًا الآن

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