High competition, chain pharmacies, price restrictions, increasing graduates number, MOH over controlling, non-pharmacists invade, physician complex, patients distrust and suspended syndicate without pharmaceutical higher council.
This is a simple summary of tough pharmaceutical work environment.
We will provide you in this course with many promotional and marketing ideas, analysis forms and unique unsurpassed campaigns that can dramatically increase your sales and build a unique pharmacy positioning in your local community.
1- QSC & V
2- Visibility
3- Trading Area Analysis (3Cs / Traffic Generator / Local Retailer)
4- Community involvement
5- Promotion Execution (Different promotion / joint promotion / Merchandise material)
6- Local Sales Building
متوسط التصنيف
4
خصائص الكورس
