وصف الدورة التدريبية
Managers can use economics to strategize and solve a variety of business problems, from the mundane to the mission-critical. In this course, we explain how to use economic theory to answer strategic questions such as…
· What are customers buying? (demand theory)
· What should we produce? (production theory)
· Which costs do I need to worry about now? (cost theory)
· What market am I in? (competition theory)
What should we charge for it? (pricing theory)
To understand what managerial economics looks like in practice, we explain how Google's auction-based advertising system employs the principles of game theory and how understanding this can help decision-makers to outmaneuver their competitors.
محاور الدورة التدريبية
· Throughout this course we will learn the meaning and the importance of Using economics to solve business problems
· Understanding price elasticity
· Demand curve shifts
· Economics of scale vs. scope
· Break-even and what-if analysis
· Profit maximization
· Economics in action
مراجع مساعدة
none
المدربين
